Week 01
Sept 11, 2017
Course Introduction
Elevator Pitches
Week 02
September 18, 2017
Value Proposition Design – Talk & Activity
Guest Lecturer: James Chutter, Head of Venture Strategy, Axiom Zen
Week 03
September 25, 2017
Value Proposition Design Review
Week 04
October 2, 2017
Business Model Canvas – Talk & Activity
Joanna Buczkowska-McCumber, Managing Director, The Next Big Thing
Week 05
October 9, 2017
Business Model Canvas Review
Week 06
October 16, 2017
Minimum Valuable Product
Week 07
October 23, 2017
Pitching – Talk & Activity
Ian Bell, Co-Founder, Rosterbot
Week 08
October 30, 2017
Minimum Valuable Product Review
Week 09
November 6, 2017
Brand Storytelling – Talk & Activity
Amanda Downs, Director of Communications, 1QBit
Week 10
November 6, 2017
Brand Identity Review
Week 11
November 13, 2017
Testing & Validation
Week 12
November 20, 2017
Validation – Talk & Activity
Alex Chuang, Co-founder and CSO, Launch Academy
Week 13
November 27, 2017
Testing & Validation Review
Presentation Runthroughs
Week 14
December 4, 2017
Funding – Talk & Activity
Paulina Cameron, Director, Futurpreneur
Week 15
December 11, 2017
Final Presentations
Public critique and review of projects by industry participants